Academic Catalog

COM 270 Persuasive Campaigns -X

This class teaches students how to identify, evaluate, and critique the persuasive qualities of political campaigns, advertising campaigns, religious campaigns, activist campaigns, health campaigns, sports campaigns, and social movement campaigns. Students will learn how persuasive campaigns work to impact people on a variety of levels while using different mediums—verbal, digital, nonverbal, and visual—to communicate their messages to achieve consensus and create change.

Credits

3